Ask Kristin Sheffer who she is, and this week’s Woman We Love will tell you she is a woman, a humanitarian, an ex-gold miner (seriously!) and a loud laugher. But she is also an author, and the founder of Simply Free, personal development company offering resources to active millennials nationwide. She’s on a mission to help each and every one of us live our best life.
Her first book, Selfless Development: How to Find Your Purpose, is designed to be a guide for those looking to create a life and self that they love with an innovative approach to finding happiness.
HOW DID YOU FOUND SIMPLY FREE?
Simply Free is the child that has been birthed from my personal process of finding my freedom. When I chose to go from ‘comfort zone’ living to ‘purpose driven’ living, it was because I wanted it all – purpose, passion, financial freedom, time freedom, courage.
HOW DID YOU CONCEPT AND GO THROUGH THE WRITING PROCESS FOR YOUR BOOK?
Truthfully – every time my fingers hit the keyboard, Selfless Development evolved a tiny bit more. Isn’t that the beauty of any creative process though? We have the ability to literally create something out of nothing and I see human life as the greatest empty page of all. We have the gift of filling its pages with all sorts of cool stuff.
This book is the articulation of my method, Selfless Development, which I believe is the optimal, best, and most efficient route to take to achieve your best self. It is the process I have walked through myself but have spent the past two years walking others through and it works. I believe it exposes perfectly the correct way we are to live, the best way to develop ourselves, the importance of caring for others and also how choosing purpose is our best bet at finding lasting joy.
I wrote and published Selfless Development in only three months so my writing process was expedited and intense. I isolated myself and ignored everything else as best I could in order to protect the integrity of my creative process. It was hard… and tiring… and beautiful… and difficult…and the biggest growth project I have done yet. I wouldn’t change a thing about it!
HOW DO YOU THINK THE CONCEPT OF SUCCESS HAS CHANGED FOR MILLENNIALS?
Although success is individualistic, I repeatedly find some shared criteria in the millennial generation: financial freedom and time freedom. Basically we don’t like to be told what we can and can’t do so success is intricately linked to freedom. My concern is that our idea of freedom has become harmfully misunderstood. There is an overemphasis on accomplishments and an under emphasis on character development.
HOW HAS SOCIAL MEDIA AFFECTED THE IDEA OF SUCCESS?
Social media plays on whatever unique tendencies you have as a person. If we struggle with insecurity, it presents fertile ground for comparison. If we are more confident and supportive of others, it presents an amazing platform to offer that to those around the world. It is whatever we make it.
HOW WOULD YOU DEFINE SUCCESS?
I define success as living out the reason why you were born. A purpose driven life is one that encompasses self development, awareness of others and facing your fears. Let me phrase this a way you may understand a bit better: If you want to be confident, kind and strong – live out your purpose.
WHAT IS THE BEST PART OF YOUR JOB?
My gift is making people feel comfortable within their vulnerability. Everyone has walls up for many different reasons, but being able to show them the strength they have is life changing for them. I love relating to people and making them see how useful, smart, important and capable they really are. I am energized by other people’s growth.
WHAT’S THE BEST PROFESSIONAL ADVICE YOU’VE RECEIVED?
My business mentor and close friend advised me not to view my business as a sprint – but to see it as a marathon. It was so, so true and something every entrepreneur needs to understand. Success does not come overnight and if you expect that it will – you will be needlessly discouraged.
WHAT ADVICE DO YOU HAVE FOR SOMEONE WANTING TO START THEIR OWN BUSINESS?
I coach my clients to understand the difference between wanting the benefits of entrepreneurism and actually wanting to be an entrepreneur. We dig deeply into the specifics of what they want, why they want it and discuss the various different options they have to achieve it. If they still want to own their own business, I help them get clear on goals, financial abilities and how to structure their personal lives in a way to sustain the growth process.