It’s pretty rare that I experience love at first sight with a hair care product. It usually takes a few weeks of showering together before I know if I like what I’m working with (a test I hold all of my relationships to). However, recently I had the chance to try out a new line of hair products from Australia, EVO (c/o), and before I even put a drop of the stuff on my head, I knew it was love. Why? Check out this packaging:
That’s right. That shampoo bottle says, “Who ate all the pies? Who ate all the pies? Your hair ate all the pies cos’ it’s a fat basta@%$.” That was all it took for me. I’m a fan.
However, I was happy to find out that the product has substance, too. Or should I say products, because I also tried the conditioner (cleverly called “The Bride of Gluttony”), a volumizing spray, a finishing spray and a styling powder.
First of all, the entire line smells amazing. The scent of the products is what I can ambiguously describe as “gender neutral.” It’s not fruity or floral, but kind of masculine without crossing into “Axe” territory, something both myself and my significant other can appreciate.
The other good news is that the products work well. The Gluttony shampoo gets your hair squeaky clean, and the conditioner is light (resist the temptation to use too much of the latter and instead work it through your ends a bit, it’s worth the effort).
As for the styling products, the volumizing and finishing sprays got my bouffant-bun ‘do through the workday. The only product that left me a bit miffed was the styling powder. I have fine hair that is pretty much limp/greasy a couple of hours after I finish blowdrying. So, I tried the powder on my second-day hair, hoping to get a little more lift and a little less-homeless looking. Not sure if I was using it wrong, but I just ended up kind of sticky. I think I was expecting more of a dry-shampoo, but what I got was sort of like a pomade/powder/hairspray combo. Still, I just can’t find real fault with any product line that tells me my hair is a fat bastard. I just can’t.
Evo is available at Trephin Salon in Boston, and online at www.evohair.com